Social Media Marketing

An effective social strategy can help you grow your business, maintain your social presence and engage with the audience.

How our social media marketing management service will help your business

Social media marketing for business is generally a networking technique that leads to a massive audience or customer. Companies can generate high-volume leads through different social media channels. Social media platforms bear an aggressive atmosphere to increase ROI for any business. It is based on the business type and the target audience on which platforms you need to focus. SMM techniques are more challenging than it seems. Because while doing this, you need to consider many things that will generate the best results per your actions.

If you are looking to grow your business through social media marketing, you should know the attributes you will get through this. Kepois’s analysis shows over 4.74 billion social media users worldwide, around 59.3% of the global population. They also measured 4.2% annual growth with six new users every second.If the calculation makes sense, it will be easier to understand any product’s market. In between these massive users, we will find your target audience. Our unique marketing strategy is based on below things.

Approach

Awareness

Consideration

Conversion

Loyalty

Increase followers through developing brand awareness

The first approach needed is to build awareness among the target audience through a mixed marketing strategy. It could be paid or organic marketing on different social media channels. When the interested audience gets aware of your product or service, they may consider engaging with your promotional activities.

Create engagement and build relationship

When the target audience considers engaging with your brand activity, you’re half a way to success in creating engagement. Now build a relationship through any latest updates or promotions to convert them into customers. The more you give, the more you will get from the audience.

Increase conversion rate and get the result

When customers like your brand and service, they will be convinced by new offerings. It will lead toward conversion. This is how your business can get more conversions and achieve targeted growth. The results depend on your perfect optimization of all processes.

Task includes in our social media marketing strategy

Competitor research and finding opportunities

The first important thing in marketing is researching competitors and finding trends. Comparing those, you can make decisions for your company to make the best result. It will help to identify the strengths and weaknesses of your company. We do a fundamental SWOT analysis to understand and create a unique social media marketing strategy.

Social media account audit

Before implementing things on your SMM account, we will complete a survey and find out what is missing and how we can make the account perform better. We will measure the success rate of different posts and activities of all accounts to create a strategic plan to move forward with the whole marketing system.

Profile and cover photo design

Business needs a stunning profile and cover photo that clearly describes the main objective, which helps people make understand the service. Our creative designers create these images from scratch to bear and develop the perfect brand value and tell a story about the company. We keep it simple with a clean design for better understanding.

Image creation

Creating eye catchy images for different social media accounts will increase post engagement. We will design and create the images with the necessary content. Our creative designers use different platforms for creating images from scratch or a concept. Newly designed images always perform best to express the meaning with creating audience engagement.

Video creation

Videos are the most powerful and engaging content. We will create regular video content to create followers' interest and do much more. Any short or long-form video that describes features or promotions always performs best for organic or paid social media marketing.

Original post creation

Create original posts for the audience to educate them about the brand and business features which helps to create awareness. Original posts will be authentic with innovative visualization that catches people's attention. These high-quality posts with images or videos will generate engagement with followers and experiment with the results.

We understand the importance of social media marketing

Campaign creation

Campaign creation involves planning and executing a marketing campaign to achieve a specific goal. A campaign concerns coordinated efforts to promote a product, service, cause, or idea. It raises awareness, generates leads, drives sales, or engages with customers. There are many things to consider when creating a campaign, and the process can be complex. With detailed planning and execution, it is possible to achieve great results and make a positive impact with content marketing efforts.

Content marketing

Knowing who you are trying to reach with your content is crucial to its success. Content marketing helps create a strategic plan for applicable, appropriate, and robust content to attract the exact audience. Content should provide value to the target audience and be relevant to their interests and needs. We avoid promoting products or services and focus on providing helpful information or solutions to our audience’s problems.

Content optimization

Content optimization for SMM ensures the content is as useful, relevant, and engaging as possible for your target audience. It involves conducting keyword research to understand the terms and phrases the audience uses to find information online. Creating compelling headlines and subheadings, formatting to make your content easy to read, and including multimedia elements like images, videos, and infographics make the content more engaging. Optimizing your content can improve your search engine rankings and increase traffic to your site.

Organic marketing

Organic or free social media marketing is tricky, but taking the perfect steps can offer excellent results for any business promotion. It refers to using social media platforms to promote brands, products, or services without paying for advertising. Using high-quality visuals, posting regularly, using hashtags, and experimenting with different types of content are tips for effectively using organic social media marketing.

Paid marketing

Paid marketing for social media marketing is the most powerful and effective marketing system that has an aggressive power to provide growth as per target. It refers to using social media platforms that promote your brand, products, or services through paid advertising. Choosing the right audience on the right platform can be more compelling for paid business marketing.

Targeting Audience

Audience targeting refers to finding people based on interest, demographic location, and behavior. Matching the audience’s atmosphere with the business or product circumstances is essential. Otherwise, not interested persons will receive your promotions which won’t convert into leads or customers. The target audience could define widely by confirming their age, education, income, and other things to find the exact audience.

Our social media marketing agency research and follow every trend to compete with

Research hashtag

Hashtag research is a method of discovering and analyzing hashtags that are relevant to a specific topic. They are words or phrases mentioned by a pound sign (#) used to categorize and organize content on social media platforms. People can quickly discover and engage with content related to their interests using relevant hashtags. It will help improve social media content’s visibility and reach, identify trends and patterns, and understand the sentiment around specific topics.

Trend analysis

Social media trend analysis analyzes trends, patterns, and themes on social media platforms to understand and track users’ sentiments, opinions, and behavior. This is useful for businesses, organizations, and individuals to understand the latest trends and developments in their field. Overall, it helps businesses and organizations better understand their audience about the latest trends and topics and identify opportunities for engagement and growth.

Report based action

Our report-based action is based on the insights and data from a social media marketing report. A social media marketing report might highlight a particular type of content that performs better on a specific platform, leading to creating more of that type of content for the platform. Alternatively, the report may show that a particular advertising campaign is not performing well, leading to adjusting or pausing it together. So our report-based action is any action taken in response to the findings of a social media marketing report.

Growth analysis

The growth analysis service analyzes the growth of a brand’s social media presence over time. It includes analyzing metrics such as the number of followers, likes, and comments on social media platforms and engagement rates, click-through rates, and conversion rates. Conducting a growth analysis can help you understand how your social media marketing efforts are paying off and identify areas for improvement. It also provides valuable insights into the content and campaigns which is most effective for your brand.

Businesses that need SMM service

Social media marketing service is significant for B2B, B2C, or any other type of business. It will generate revenues by Improving your brand awareness. As every business needs customers, social media platforms will help you target your actual customers. For an e-commerce business, you can find customers for your product, and for a service-oriented business, you will be able to find people who need that service. For the local businesses, you can create awareness among your local people.

We offer skilled social media marketers for your business account

SEO Writer

Creative Designer

Video Maker

Content planne

Digital marketing manager

Our expertise in different Social media marketing platforms

Facebook Marketing

Facebook is the largest marketplace to run campaigns and find the right audience. In the last quarter of 2022, Facebook has around 2.96 billion active users. It’s easier to reach the target audience through Facebook paid marketing or organic marketing campaign.

Linkedin Marketing

Linkedin is an excellent resource for B2B marketing. Its granular targeting feature helps businesses to reach their actual target. Varieties of professionals use LinkedIn professionally so that the audience is authentic on this platform.

Instagram Marketing

Instagram ranked as the 4th most-used social media platform, with over 2 billion users. Best business owners will pay attention to any platform with this much audience. Although you need to optimize your content differently for Instagram, you’ll get your desired result.

Twitter Marketing

To meet new customers for your business, Twitter still has a fertile environment. You must start twitter marketing to grow your audience range and drive traffic to your website. Twitter has a direct marketing feature which will help a lot for marketing.

Pinterest Marketing

Pinning on Pinterest is excellent for all types of businesses. This platform is always up to date with the latest trends and products. So keeping your business features updated on Pinterest and marketing on this platform can drive you more audience.

Last words

Our social media marketing service aims to help businesses and organizations to plan, create, and execute marketing campaigns. We are a skilled professional team of social media experts who will help you to develop and implement social media strategies that align with your business goals. From developing a marketing plan and setting up and optimizing social media accounts, we perform every task carefully. We are more conscious of creating and scheduling social media posts and running ads because they are the primary source of growth and leads. Our efforts will reflect on the results, which will describe our excellencies.

Our case studies

See all projects

Vitality window fix

A window-fixing service company based in the USA provides top-notch solutions to clients seeking to fix or install their windows.

GROW TRAFFIC & INCREASE REVENUE

Tell us about your project

Let us help you get your business online and grow it with passion

Harness the full power of open-source frameworks, contact us and get a bespoke content-manageable website that suits exactly your needs and requirements.

Testimonials

SEE ALL

The staff at Skylink Nova has massive talent! You guys were extremely patient with us and very generous with the time you spent with our company to ensure the highest quality of service performance and creativity was put out there

Charlotte Gass CEO

THANK YOU SO MUCH! It's incredible the way you guys work. As soon as I saw your website I went to the portfolio to see the types of websites you guys do and all the websites worked on... it's Amazing.

Emildes Yamashita CEO

As one of the owners of my company, I had very high expectations for the type of website I wanted to create. I was very pleased with the work done by Skylink Nova

Juan Concepcion Jr. Project Manager

Please, let us know any particular things to check and the best time to contact you by phone (if provided).

AGENCY

EXPERIENCE

WEB DEVELOPMENT

ONLINE MARKETING

Others

SKYLINK NOVA

CONTACT US

INSTANT QUOTE